1995
The Beginning
Started with our signature Khatta Meetha Sev in a tiny 10x10 shop in Indore.
From a small shop in Indore to a premium online brand, our commitment to authentic swad has never changed.
Started with our signature Khatta Meetha Sev in a tiny 10x10 shop in Indore.
Introduced over 50 varieties of namkeen, capturing the hearts of millions.
Grew production so every pack stays fresh, crispy, and true to the original recipe.
Families beyond Indore started ordering Maheshwari namkeen for festivals and everyday chai time.
Taking Indore's premium taste online with interactive shopping — ghar tak, fresh.